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中国国际时装周聘任INTREND董事长许铖熙先生为首席潮流运营官

2020-01-07 11:43:04   分享到:0

    2020年1月2日,中国国际时装周组委会与时尚国际投资发展有限公司(INTREND)在京签署战略合作协议。中国服装设计师协会、中国国际时装周组委会主席张庆辉宣布聘任时尚国际投资发展有限公司(INTREND)董事长许铖熙为中国国际时装周首席潮流运营官。
 
    On January 2, 2020, the Organizing Committee of China Fashion Week and INTREND signed a strategic cooperation agreement in Beijing. Zhang Qinghui, the Chairman of China Fashion Association and Organizing Committee of China Fashion Week, has announced the appointment of Royce HSU, Chairman of INTREND, as the chief trend operation officer of China Fashion Week.
 
中国服装设计师协会、中国国际时装周组委会主席张庆辉(右)、
时尚国际投资发展有限公司(INTREND)董事长许铖熙(左)
 
Zhang Qinghui, Chairman of the China Fashion Association and the Organizing Committee of China Fashion Week(right)
Royce HSU, chairman of INTREND(left)
 
    潮流文化项目是中国国际时装周专门针对与 INTREND的合作而推出的重磅单元。根据双方达成的战略协议,中国国际时装周将携手INTREND从潮流文化引领、商业运营、平台孵化等多方聚合资源,全面助推中国潮流文化的发展。
 
    The trend culture project is a blockbuster launched by China Fashion Week specifically for the cooperation with INTREND. According to the strategic agreement reached between the two parties, China Fashion Week will work with INTREND to aggregate resources from trend cultural leadership, business operations, and platform incubation to comprehensively promote the development of Chinese trend culture.
 
 
    INTREND是拥有顶级海外潮流品牌的矩阵集团,2018年起,就通过强势品牌资源,整合潮流品牌生态圈,引入包括RVG×STM、LIFE’S A BEACH、华人青年、STARWALK、SWAGGER等最具影响力潮牌,打造属于中国的街头潮牌文化。旗下的时尚文化创意园区(G5创艺工坊),更是将时尚和文化产业有效融合,依托其强大的时尚品牌资源,引进台湾雕刻艺术家萧长正、书画家郑在东、许雨仁,动漫大咖陈治华、著名导演麦大杰等艺术家入驻,成功打造集艺术文化、艺术跨界、时尚传播等多功能为一体的复合型产业园。 
 
    INTREND is a matrix group with top overseas trend brands. Since 2018, it has integrated the trend brand ecosystem through strong brand resources introducing RVG × STM, LIFE'S A BEACH, Occupy, STARWALK, SWAGGER and other most influential trend brands, to create a street fashion brand culture that belongs to China. The fashion culture creativity park (G5 Workshop), which effectively integrates fashion and cultural industries, relying on its powerful fashion brand resources, introduced Taiwan sculpture artists Xiao Changzheng, painter Zheng Zaidong, Xu Yuren, animation expert Chen Zhihua, and famous director Mai Dajie to settle in the park. It has become a successful example of a multi-functional industrial park integrating art and culture, cross-border art, and fashion communication.
 
 
    中国国际时装周首席潮流运营官许铖熙先生拥有超过25年的专业品牌及资本运营经验,陆续引入多个国际知名设计师品牌以及潮流艺术家和他们的代表作,推波助澜使其在短时间迅速融入中国市场,抓住消费者痛点,满足其需求,利用各方面资源打响知名度,更能恰到好处的与中国本土品牌文化作结合,屡获成功和业内肯定。
 
    China Fashion Week Chief Trend Operation Officer Royce HSU has more than 25 years of professional brand and capital operation experience. He met the needs of consumers and successively introduced many internationally renowned designer brands, trendy artists and their masterpieces. He made use of all kinds of resources to raise awareness,  perfectly combined them with the Chinese local brand culture, and helped them quickly integrate into the Chinese market in a short period of time, which made him repeatedly gain success and recognition in the industry.
 
    中国国际时装周作为反映中国设计师生存状态的一面镜子、中国时尚产业发展的一扇窗口,一直以来都肩负着文化表达的使命。相信此次合作,必将为中国潮流文化开辟一条新的发展之路。
 
    China Fashion Week, as a mirror reflecting the living conditions of Chinese designers and a window for the development of China's fashion industry, has always shouldered the mission of cultural expression. We believe that this cooperation will definitely open up a new development path for Chinese trend culture.

 
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